A Good Hair Day,
Every Day
Beautiful hair should be effortless and enduring. Our products nurture the foundation of healthy hair —the scalp— restoring naturally cleaner, stronger, and shinier hair.



"Mark my words, this shampoo + conditioner duo will make your hair feel like it’s going through a juice cleanse"
Cleanse + Conditioner


"For anyone who’s in need of a hair refresh: it uses cold processed botanical oils to pull all the dirt, buildup, and grease from your hair, while soothing your scalp"
Cleanse + Conditioner


"Leaves your hair smooth, shiny, and conditioned in less time and with less product"
Cleanse + Conditioner
FAQ
Are the Hair Cleanse + Conditioner safe for color and chemically treated hair?
Yes. Our products are made without harsh ingredients, including detergents and sulfates. They will not strip color from your hair or interfere with chemical treatments, such as keratin, brazilian blowouts, or straighteners.
Why do I need to mix the Hair Cleanse with water before applying?
The Hair Cleanse is a creamy, concentrated blend of nutrients. It needs to be activated by mixing water in your hands to create a silky lather before applying it to the scalp. The more you can work up a lather, the better it will cleanse.
What should I expect when transitioning to the silicone-free Hair Conditioner?
Many silicones are water insoluble, meaning it can take around 5-8 washes to remove the superficial layers. During this transition period, your hair might feel less “smooth” at first. This will subside as our plant oils penetrate the hair cuticle to restore intrinsic moisture without added weight or residue.
Silicones create the illusion of smoothness by forming a waterproof seal around the hair to block out humidity. These seals build upon each other with continued use, weighing the hair down and making it increasingly difficult to receive moisture, which leads to flat and brittle hair. To learn more, visit the Journal.
More questions? Contact us and find more FAQ here.
Reviews